• Brand - Leading Brand in the Sleep and Home Furnishing Category 
• Requirement - Looking for a Marketing/ UGC agency that can help promote their products through short format content focusing on video production and shooting content UGC style. 
• Location - Bangalore 
• Social Media Platforms - Instagram (Reels) and (Youtube Shorts)
• Experience working on - Home Furnishing, Decor, and Lifestyle Brands - with experience in brand visibility and growth in launching new product categories 
• Target Geography - Either pan-India if the strategy is to use English/Hindi or if vernacular could work better than focus on south India and then other geographies
• SKUs - Over 2000 
• Current Pain Point - Did not get desired success from the previous agency-creator-led partnerships, hence on the lookout for sustainable but ROI-focused creator/influencer marketing agencies. 
• Budget - Around 25K per video 
• Work of other brands that can be taken as a reference - MyFrido

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