This creative collective, founded 15 years ago, has a community of over 900,000 creators across 14+ domains and 32+ countries. They host Asia’s largest content festival annually in India. They  offer brand solutions and original content production, collaborating with leading brands to shape culture through creative campaigns. As they continue to expand, they are looking to bring in passionate individuals eager to contribute to a fast-paced environment that celebrates creativity and innovation.

A deep understanding of the client's business goals and communication needs and the ability to create compelling brand strategies - Brand Solutions Creative Strategist (4+ years experience)

Role and Responsibilities:

• Understand the client’s business goals, communication needs, and market positioning.
• Relationship Building: Cultivate strong ties within the IPs and Marketing sector.
• Develop strong, creative strategies for brand campaigns, digital presence, and content.
• Conduct in-depth research on cultural trends, consumer behaviour, and market dynamics to inform strategic decisions.
• Utilise insights from industry data, consumer profiling, and analytics to guide brand strategies.
• Ensure creative outputs are innovative, impactful, and aligned with client objectives.
• Build and maintain a consistent and appealing brand identity across all platforms.
• Plan for both immediate and long-term success of the brand.
• Develop annual operating plans, market entry strategies, and communication strategies for brand launches and campaigns.
• Stay up-to-date with industry trends and best practices to ensure our branding strategies are cutting-edge and effective.

Skills Required

• 3 to 4 years of experience as a Creative Strategist
• Proven track record in lead generation and relationship-building within the industry.
• Proven experience in creating and executing brand strategies.
• Strong communication and negotiation skills with a deep understanding of industry dynamics.
• Strong research and analytical skills to inform strategic decisions.
• Excellent collaboration and communication skills.
• Up-to-date knowledge of industry trends and best practices.
• Ability to manage multiple projects and meet deadlines.

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