SuperStuff

Founding Content Marketer

@ AI Video Platform

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About the Company

A US-headquartered platform operating out of Bangalore is looking to build its founding team. The company is democratizing product content creation, enabling anyone to instantly create professional product videos.

Work Mode: 5 Days Work From Office (Mon-Fri) | Saturdays Work From Home

About the Role

The brand is looking for a dynamic content marketer with 2-5 years of experience to shape how a high-growth AI startup shows up to the world. You will ensure the brand’s voice is distinct and visible everywhere - from website copy and sales decks to the social feeds of global SaaS leaders. You will work directly with the founders, bringing your writing flair and genuine interest in AI to turn complex product updates into narratives that drive real adoption.

Key Responsibilities

  • Own the Brand Voice: Own the voice across the website, emails, newsletters, sales collateral, ads, and in-app copy.
  • Social Media Engine: Keep socials active with sharp, engaging posts on LinkedIn, X, and more—from founder-style posts to carousels, threads, and short scripts.
  • Product Marketing Launches: Drive product marketing for feature launches: narratives, landing pages, emails, posts, and 360° launch content to drive adoption.
  • High-Velocity Shipping: Ship content daily, and constantly repurpose what works across channels.
  • Cross-Functional Storytelling: Work closely with founders, product, and design to turn product ideas and user stories into content people actually read and share.

What You'll Bring

  • 2–4 years in content marketing / social media / product marketing, preferably in B2B SaaS.
  • A strong writing portfolio: landing pages, social posts, emails, ads, product copy.
  • Clear sense of what works on social – hooks, formats, pacing, and tone for a global audience.
  • Genuine interest in software, startups, and AI – you like understanding products deeply and explaining them simply.
  • Comfort in fast-paced, early-stage environments: shipping quickly, iterating, and learning from data.
  • Bonus: familiarity with tools like Figma / Canva / Framer or basic comfort working with creative teams.
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