SuperStuff

Influencer Marketing Specialist

AI-powered Video Creation tool

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About the job

What we're looking for:

A full-time influencer marketing exec with at least 3+ years of experience in the same role to join our team in Mumbai and help us scale our creator partnerships program. As a part of the IM team, you will work closely with the influencer marketing head and the CEO to scale creator collaborations and get relevant creators on YouTube, TikTok, and Instagram to partner with us.

Skills required

  • A good understanding of YouTube, Instagram, and TikTok as a platform from a user's POV
  • Keen interest in social media campaigns and how brands are leveraging the creator ecosystem today
  • Great written and verbal communication skills
  • Should be able to think of ideas and write basic content briefs
  • 3+ years of prior experience in an influencer marketing / content partnerships role is necessary

Responsibilities include:

  • Researching and finding the right set of creators based on our target audience
  • Reaching out, negotiating, and getting relevant creators to work with us based on the ROI and CAC metrics set internally
  • Building relationships, engaging with these creators and building an influencer network that we can keep tapping into
  • Keyword + content research to be able to share the right content recommendations for creator collabs to make each project super successful
  • Tracking and reporting key metrics set by the team internally for creator collabs
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