SuperStuff

Quick Commerce Marketing Agency

@ D2C Functional Beverage Brand

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Overview:

A new functional beverage brand is preparing to launch in India with a differentiated product in the probiotic soda category. The brand has completed clinical trials, developed its first commercial batch, and is in the process of listing with leading q-commerce platforms (Zepto, Blinkit, Instamart, Amazon). The immediate goal is to drive awareness and visibility on these platforms and build early traction.

Brief Requirements:
  • Run performance marketing campaigns specifically for q-commerce visibility and conversions
  • Plan and execute ads within q-commerce platforms to optimize homepage visibility, category search placements, and relevant keyword targeting
  • Run small-scale experiments to test cohorts, measure CAC, and optimize ad spend efficiency
Agency Requirements:
  • Proven experience with q-commerce advertising in India (Zepto, Blinkit, Instamart)
  • Ability to set up performance campaigns within limited budgets while scaling based on traction
  • Strong analytics capability to recommend targeting and spend allocation
  • Boutique/lean setup that can work hands-on with founders
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