This legacy wellness brand is building a modern ecosystem around traditional health sciences. Its offerings span over products, wellness centres, retreats, and digital services—blending classical knowledge with contemporary consumer needs. Now entering a high-growth phase with upcoming funding, the company is expanding its marketing team with purpose-driven, cross-functional professionals. They are looking for candidates passionate about holistic wellness, eager to take ownership, and excited to shape the future of a trusted, mission-led brand.

Responsibilities:

• Video Storytelling: Develop emotionally engaging and visually impactful narratives that align with the brand's mission and values.
  
  
• Crisp Editing: Deliver professional-quality videos with seamless transitions, polished effects, and precise pacing tailored for multiple platforms.
  
  
• Platform-Specific Content: Optimize videos for diverse platforms such as YouTube, Instagram Reels, ensuring format compatibility and audience engagement.
  
  
• Collaboration and Research: Work closely with Ayurvedic doctors and the creative team to translate complex medical concepts into consumer-friendly, visually appealing content.
  
  
• AI and Tech Integration: Utilize AI-driven tools (e.g., Runway, Descript) to enhance efficiency, automate repetitive tasks, and elevate production quality.
  
  
• Creative Vision: Push the boundaries of video content by experimenting with trends, storytelling techniques, and innovative editing styles.
  
  
• Quality Assurance: Ensure all videos adhere to brand guidelines, maintain visual  consistency, and meet the highest quality standards.

Requirements:

• Experience: 3+ years in video editing, preferably in wellness, health, or lifestyle sectors, with a portfolio showcasing storytelling and editing capabilities.
  
  
• Technical Skills: Proficiency in Adobe Premiere Pro, After Effects, and DaVinci Resolve, with experience in AI tools for video production.
  
  
• Storytelling Expertise: Strong ability to craft compelling narratives that connect with audiences emotionally and intellectually.
  
  
• Research Aptitude: Ability to research Ayurvedic principles and collaborate with experts to create accurate and relatable content.
  
  
• Trend Awareness: Keen understanding of platform-specific trends and evolving audience preferences for video-first strategies.
  
  
• Attention to Detail: High standards for video quality, ensuring crisp edits, smooth transitions, and error-free outputs.
  
  
• Ability to shoot content: We would prefer if you have the ability to shoot as well

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